16.1. Tenancy engagement and sustainment are key to preventing homelessness at an early stage. Norwich City Council provides support through a Tenancy Relations Advisor and a Tenancy Coach, offering light-touch guidance to help individuals manage and maintain their homes. Where customers require longer-term or more intensive input, we work with partner organisations in the community to ensure they can access the right support. Additional tenancy relations support is also offered to groups who may be more vulnerable to homelessness or face greater challenges in sustaining a tenancy, such as refugees and ex-offenders. We recognise the value of these interventions and will monitor the effectiveness of these roles to help inform and prioritise future funding decisions.
16.2. Homelessness statistics for 2023–2024 show that the most common reason for people accessing homelessness prevention support was the end of a private rented tenancy, accounting for 39% of cases. This trend continued into 2024–2025, where it remained the leading cause, representing 33% of cases. The majority of these are likely to be the result of ‘no fault’ evictions under Section 21. However, a proportion will also reflect tenants who have fallen into rent arrears, where non-payment has been the primary cause of eviction.