JOU 369: Community Journalism (Broadcast Version). Study of local broadcast news media, their unique service functions, and the particular economic and community issues facing their audiences. Prerequisites: JOU 367 or Instructor's Consent. Credit: 3 semester hours.
JOU 370: Public Relations Campaigns. Study of PR case studies leading to practical experience in a real PR campaign for a rural, corporate or non-profit environment. Prerequisite: JOU 366 or instructor's consent. Credit: 3 semester hours.
JOU 371: Public Events Planning. Study of cases leading to the development of a special event for an organization associated with rural, corporate or non-profit environment. Prerequisite: JOU 366 or instructor's consent. Credit: 3 semester hours.
JOU 372: Television & Radio Production II. Advanced course for television and radio broadcasting. This course is designed to provide advanced broadcast journalism students with hands-on training in production, writing and editing for radio and television. Prerequisite: JOU 367. Credit: 3 semester hours.
JOU 373: Broadcast Announcing. This course provides hands-on instruction in writing and reading scripts for television and radio. Students are exposed to different types of broadcast announcing including anchoring for news, music and video, and play-by-play sports announcing. Prerequisite: JOU 367 or SPE 200. Credit: 3 semester hours.
JOU 375: Advertising Seminar. An in-depth exploration of advertising across various media platforms, including print broadcast, outdoor, and online (including social media). Students will get hands-on practice in the agency/production side of advertising theory, using creative practices to design strategies messages. In addition, historical, social and ethical dimensions of advertising will be explored. Prerequisite: JOU 204 or consent of instructor. Credit: 3 semester hours.
JOU 400: Radio-Television Audiences and Programming. Provides opportunities for the student to become familiar with the techniques of creating programs, program schedules, demographic analyses, and policies and procedures of station operation. Prerequisite: JOU 225. Credit: 3 semester hours.
JOU 401: Special Topics in Print Journalism. In-depth study and practice in specialty fields of journalism. Regularly rotating topics to include Agricultural Journalism, Environmental Reporting, and Covering Culture and the Arts. Prerequisites: JOU 361 or consent of instructor. Credit: 3 semester hours.
JOU 402: Student Media Workshop II. This course provides advanced instruction and experience in the editing, layout, and design of print and web publications through work on the student newspaper, Thorobred News. Students are expected to take leadership roles on the newspaper staff as reporters, editors, photographers, and graphic designers and in training newer staff members in the basics of newspaper production. Prerequisite: JOU 302 or consent of instructor. Credit: 3 semester hours.
JOU 422: Advanced Digital Photojournalism. This is an advanced course in photojournalism utilizing digital cameras and production in a Macintosh environment. This course will examine the current state of photojournalism including industry trends, noteworthy photojournalists, and emerging technology. Prerequisite: JOU 322. Credit: 3 semester hours.
JOU 425: Communication Research Methods. This course is an introduction to the foundational concepts, theories, methods, and instruments used in communication research. This course will cover both quantitative and qualitative methodologies used in social science research. Project presentation and results analysis will also be studied to prepare