Anticipated Schedule of Activities
Release of RFPFebruary 7, 2024
Vendors' Written Questions due by 12:00 PM EST • (SUBMIT QUESTIONS ON ATTACHMENT B - VENDORS' QUESTION FORM;February 14, 2024
Kentucky State University's Response to Vendor's Written QuestionsFebruary 16, 2024
Proposals due by 3:00 PM EST.March 7, 2024
SECTION 20 – BACKGROUND AND PRESENT SYSTEM SUMMARY
20.1 Background and Current Business Need
Kentucky State University is a public, comprehensive, historically black land-grant University serving approximately 1,900 full-time and part-time students from around the world. The University is located at 400 East Main Street Frankfort, Kentucky. The University's 882-acre campus includes a 204-acre agricultural research farm and a 306-acre environmental education center.
Dr. Koffi Akakpo currently services as president of Kentucky State University. The University’s vision is to prepare today’s students as global citizens, lifelong learners and problem solvers. Kentucky State University is positioned to drive outcomes to enable the intended future of students through entrepreneurship, innovation, and social impact.
Kentucky State University has partnered with an online program management (OPM) provider to develop fully online undergraduate and graduate programs to better serve students locally and regionally. The intended future of Kentucky State University is anchored in providing quality education through an expanded and viable footprint in online education.
Kentucky State University is seeking proposals from a marketing provider to deliver a comprehensive plan and assets for a full suite of Marketing and Enrollment Management Services, including processes that guide and inform students' experience in the enrollment funnel. The plan and assets will be developed after a thorough point-for-point assessment of the institution's existing efforts, strategies, and resources in the areas of marketing and enrollment.
The University will launch a number of fully-online, undergraduate and graduate degree programs in the fall of 2024. Submitted proposals should align with this timeframe.
SECTION 30 – PROCUREMENT REQUIREMENTS
30.1 Contract Components and Order of Precedence