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# WELCOME TO THE CLIFT STIRT
## DISRUPTING THE SCARCITY MINDSET
FALL ENCAMPMENT
AUGUST 13, 2018
M. CHRISTOPHER BROWN II, PH.D.
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## INSTITUTIONAL FACTS
Kentucky State University is at a pivotal time in its history.
Kentucky State University must adapt to an evolving global educational and economic environment.
Kentucky State University has a proud legacy and numerous strengths as its foundation for the future.
Kentucky State University is spending too much energy focused on non-outcome producing activities.
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## 3 TYPES OF ORGANIZATIONS
WATCHERS
Desperate – bottomed out; last-ditch effort
## WONDERERS
Cruising along – mediocre results; remembers past achievements
MAKERS
Top of form – first-rung leader; modifying to meet challenges
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## THERE ARE COLLEAGUES AND CRITICS
ROGERS' STAGES OF ADOPTION
- The Innovators/Immediate Acceptors (2.5%)
- The Early Adopters (13.5%)
- The Early Majority/Late Adopters (34%)
- The Late Majority/Skeptics (34%)
- The Laggard/Resistors (16%)
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## ROGERS' BELL-SHAPED CURVE

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## THE CURRENT PRESIDENTIAL FOCUS
1. Reinvigorate the Kentucky State University family around common goals
2. Define and expand the Kentucky State University brand and market share
3. Deploy scarce resources to identified priorities through selective investment
4. Systematize fundraising, capital development, and alumni operations
5. Improve operational discipline within and across functions
6. Build on existing efforts to promote commerce across Kentucky
7. Work collaboratively to strengthen the enrollment “pipeline”
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## KENTUCKY STATE UNIVERSITY PRESIDENT'S OFFICE

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## KENTUCKY STATE UNIVERSITY SENIOR ADMINISTRATION
VP ENROLLMENT MANAGEMENT
& STUDENT ENGAGEMENT
Dr. Thomas J. Calhoun Jr.
ASSOCIATE VP FOR STUDENT SUCCESS
ASSOCIATE VP & DEAN OF STUDENTS
DIRECTOR OF MANAGEMENT
DIRECTOR OF FACILITIES
UNIVERSITY REGISTRAR
DEAN OF DEPUTY PROVOST FOR ACADEMIC POLICY
VCPROVOST & VP
ACADEMIC AFFAIRS
Dr. Lucian M. Yates III
VP BRAND IDENTITY & UNIVERSITY RELATIONS
Clara Ross Stamps
ASSISTANT VP FOR PUBLIC ENGAGEMENT
EXECUTIVE DIRECTOR OF ALUMNI RELATIONS
DIRECTOR OF COMMUNICATIONS
DIRECTOR OF COMMUNICATIONS
DIRECTOR OF UNIVERSITY EVENTS
DIRECTOR OF UNIVERSITY
DIRECTOR OF INSTITUTIONAL EFFECTIVENESS
DIRECTOR OF CENTERS, INSTITUTES & MUSEUMS
CHIEF INFORMATION OFFICER
DIRECTOR OF PUBLIC SAFETY
DIRECTOR OF HUMAN RESOURCES
DIRECTOR OF DEAN OF DEAN OF DEAN OF DEAN OF DEAN OF DEAN OF DEAN OF DEAN OF DEAN OF DEAN OF DEAN OF DEAN OF DEAN OF DEAN OF DEAN OF DEAN OF DEAN OF DEAN OF DEAN OF DEAN OF DEAN OF DEAN OF DEAN OF DEAN OF DEAN OF DEAN OF DEAN OF DEAN OF DEAN OF DEAN OF DEAN OF DEAN OF ADVANCEMENT
VCPROVOST & VP
ACADEMIC AFFAIRS
Dr. Lucian M. Yates III
VP INSTITUTIONAL ADVANCEMENT
Wendy C. Kobler
DIRECTOR OF MAJOR GIFTS
DIRECTOR OF ANNUAL GIVING
COORDINATOR OF DONOR STEWARDSHIP
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## MCB2 & PDCA — FORESIGHT, INSIGHT, HINDSIGHT
PDCA (plan-do-check-adjust) is the iterative four-step operationalization of the the Deming continuous quality improvement cycle for organizational processes (e.g., Toyota).
PLAN – establish objectives to target goals or outputs
DO – implement the plan while collecting data for analysis
CHECK – study the actual results with a critical consideration of strengths and weaknesses
ADJUST – make modifications
to the original baseline to improve
effectiveness and/or efficiency
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## LOOKING FORWARD TOWARD 2020
Institutional Vision and Strategy
Academic Programs and Delivery of Services
Financial Projections and Resource Management
Campus Culture and Climate
University Representation
Long-range Planning and Systems
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# AN UPDATE ON THE ABCS: ACCREDITATION, BRAND IDENTITY, AND CASH FLOW
## ACCREDITATION
- KSU is approaching the final year of SACSCOC preparation.
- Compliance issues will center on effectiveness and stability.
- Evidence of SLOs is key to institutional accountability.
- Rapid onboarding of the QEP will be required.
## BRAND IDENTITY
- KSU has “recently” been regarded as a transforming HBCU.
- The campus has experienced increasing enrollments.
The most recent campus media has been positive.
## CASH FLOW
- KSU is experiencing increasing revenue with increasing expenses.
- Cost-containment is only one component of cash flow.
- Unconventional efforts are required during extraordinary times.
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## A PROVEN LEADERSHIP PLAN
LEVEL 5 LEADERSHIP
- First Who ... Then What
- The Hedgehog Concept
(Simplicity within the Three Circles)
- Confront the Brutal Facts (Yet Never Lose Faith)
- A Culture of Discipline
- Technology Accelerators
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## THE GREEN RIBBON COMMISSION
Putting Good to Great (Jim Collins) into practice
(1) Academic Program Review
> productivity over time, alignment with performance metrics
(3) Identification of Structured Pathways
> program degree requirements, excessive/limited course choice, faculty staffing
(2) Academic Program Prioritization
▸ maintenance, enrichment,
consolidation, elimination
(4) Academic Investment Analysis
▸ net income ratio, alignment to FTE
generation, academic priority
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## DISCLIPLINES, FIELDS, & APPLICATIONS
The Seven Liberal Arts (Trivium & Quadrivium)
Classical vs. Practical Learning
Competencies vs. Requirements
Block curriculum vs. Cafeteria model
The Transfer Articulation Imperative
Implications for Time to Degree and Summer School
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## OUR ACADEMIC STRUCTURE
COLLEGE OF AGRICULTURE, COMMUNITIES AND THE ENVIRONMENT
School of Aquaculture and Aquatic Sciences
School of Agriculture, Food, and Environment
School of Family and Consumer Sciences
COLLEGE OF BUSINESS AND COMPUTATIONAL SCIENCES
School of Business and Technology
School of Mathematics and Computer Science
COLLEGE OF THE HUMANITIES
AND SOCIAL SCIENCES
School of the Humanities and Performing Arts
School of the Social and Behavioral Sciences
COLLEGE OF NATURAL, APPLIED,
AND HEALTH SCIENCES
School of Natural Sciences
School of Nursing and Health Sciences

COLLEGE OF PUBLIC SERVICE AND LEADERSHIP STUDIES
School of Education and Human Development
School of Government, Policy and Justice Studies
School of Public Administration
School of Social Work
## WHITNEY YOUNG HONORS COLLEGIUM
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## THE THREE LITTLE PIGS: A (NOT SO) GRIMM TALE
FIFER PIG (State Funds Only)
FIDDLER PIG (Entrepreneurial Activities)
PRACTICAL PIG (Enrollment Management)
*** The Big Bad Wolf (Budget crisis) ***
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## SHOW ME THE MONEY
FY2018 included a 3.5% set aside for 1 – 5% midyear salary raises.
## DELAYED BUT NOT DENIED
**** Challenges and Considerations ****
FOAP errors and Title III balloon
- Litigation resolution and liabilities
Crisis mitigation (i.e., housing, food service)
Gubernatorial statewide budget reduction
Legislative session and public perception
Absence of performance reviews and assessments
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## THE EXTERNAL LANDSCAPE
An unrelenting budget forecast that upends historic funding
- Shifting terrain for historically black colleges and universities
- State and national policy trends for performance outcomes
Expanding globalization of the educational enterprise
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## THE FUTURE OF KENTUCKY STATE UNIVERSITY
The Numbers Have Changed
The Competitors Have Changed
The Consumer Has Changed
The Legislative Environment Has Changed
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## THE DANGER IN A SCARCITY MINDSET
The lack of investment capital or critical resources
Prevailing beliefs are uninspired and self-limiting
Sticking with the tried and true
- Operating in a passive rather than proactive mode
Assuming innovation must be frugal or lower quality
Feeling powerlessness due to external factors and agents
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## THE COMFORTABLE PLACE OF COMPLACENCY
Kentucky State University is a solid and consistent provider with pockets of excellence. Our history, resources, and capacity suggest that we can and must do significantly more.
1. We must maximize leadership efficacy (i.e. no dead weight on our ship).
2. We must demonstrate publicly accepted evidence of best-in-class programming and operations (i.e. the competition is bigger, stronger, and faster).
3. We must dominate the conversation on every topic related to our campus (i.e. if we are not at the table, we will be on the menu).
*** The above will reduce stagnation and guarantee sustainability.
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## SOME INCONVENIENT TRUTHS
AMERICANS ARE HAVING FEWER CHILDREN
ANOTHER MINORITY GROUP IS #1
COLLEGE COSTS HAVE ACCELERATED
JUST 8% OF BLACKS ENROLLED IN HBCUs
STUDENT EXPECTATIONS ARE MUCH HIGHER
"ACCOUNTABILITY" IS ALL THE RAGE
- DATA COLLECTION
- DATA ANALYSIS / PREDICTIVE
- OUTCOMES-FOCUSED
- BIG DATA
STUDENT LOAN DEBT UNTENABLE
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## QUESTIONS THAT DISRUPT BUSINESS AS USUAL
## ASK THESE QUESTIONS:
1. Why am I so committed to repeating what did not work the last time?
2. Would you be willing to search for a solution that is better than what any of us already has in mind?
3. What can we do this week that we have never done before to improve our effectiveness or efficiency?
BUSINESS AS USUAL IS A BUSINESS THAT DOES NOT SURVIVE!!!
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## THE OLD KSU — SURVIVING
✓ Success comes at the expense of others.
✓ Limited happiness for the success of others.
√ Difficulty being a team player.
✓ Differences in opinion are perceived as disloyalty.
✓ This campus is out of control.
They are up to something.
✓ “I do not get paid for that.”
✓ No sharing credit, recognition, or resources.
✓ KSU does not have enough.
✓ I work to get my check.
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## THE NEW KSU — THRIVING
✓ Success brings beneficial results to all parties.
✓ Recognizing opportunities for growth/ development.
Appreciating the uniqueness of others.
Asking and not assuming.
"O.D.A.A. — other duties as assigned."
Our campus is getting better.
There must be a reason.
There is my way, your way, and a better way.
KSU is able to support my work.
✓ I work to make a difference.
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## WELCOME TO THE SHIFT: DISRUPTING THE SCARCITY MINDSET QUESTIONS & ANSWERS