Development of short-term strategies to shore up enrollment

The University's overall enrollment has decreased from a total of 2,746 in Fall 2011 to 2,524 in Fall 2012 representing an 8.08% decrease in overall enrollment. Other Fall 2012 enrollment highlights include:

Fall 2011Fall 2012*Percent Change
First-Time, UG Degree Seeking
Freshman558362-35%
Retention Rates (fall to next fall)47.7%NA
First-Time, Full-Time Bachelor or Equiv. Degree Seeking Freshman431328
Retention Rates (fall to next fall)49.0%NA
First-time Transfer Students11516543.50%
Total Enrollment2,7462,524-8.08%
UG24902296-7.80%
Grad256228-10.90%
Graduation Rates2011**2012***
4 Year
5 Year
6 Year
21.3%

* Fall 2012 data is preliminary

The Division is engaged in several short-term efforts to enhance enrollment numbers for Fall 2013 to include:

  • Assessing recruitment/marketing—there are two internal recruitment campaigns underway to increase the number of academically prepared students who enroll at KSU including a Departmental Recruitment Campaign titled “Best of the Best” and an alumni recruitment campaign titled, “Each One Recruit One.” The focus of both is to target academically prepared students in the Kentucky Region for enrollment at KSU in Fall 2013.
  • More effectively partnering with community colleges—the Division is working with several KCTCS to host recruitment fairs on their campuses and to bring students to KSU for campus visits. A special Community