P.O. Box 91724. Louisville, Kentucky 40291 Email: Rwsmith66@gmail.com Tel: 678 354 9766 www.linkedin.com/pub/rick-smith-sr-mba

Accomplished with more than twenty years of executive-level management and consulting experience in all facets of; healthcare operations, public relations, internal communications, consumer and business marketing, development, government relations and diversity and inclusion initiatives. Core duties focused on increasing market share, image management, enhancing employee engagement, fundraising, business development, ensuring culturally-competent care for patients, families and employees and leveraging supplier and community diversity efforts through diversity and inclusion initiatives.

Companies include: KentuckyOne Health System, Pheobe Putney Health System, Ephraim McDowell Health, Southeast Alabama Medical Center, Southern Regional Health System, Aydlotte & Cartwright Inc., The Health Alliance of Greater Cincinnati, and The University of Cincinnati Medical Center.

The New Marketing Frontier. Spectrum, Society for Healthcare Strategy & Marketing Development published January 2015.

Professional Experience

KentuckyOne Health System – Louisville, KY SYSTEM DIRECTOR, COMMUNICATIONS

2013-PRESENT

Direct the internal communications efforts for KentuckyOne Health. Responsibilities include creating framework for internal communication across the system utilizing traditional and non-traditional methods of communicating to system employees, employed, non-employed physicians and clinical staff. KentuckyOne currently includes more than 200 locations (including 14 hospitals) and more than 13,000 employees, with a rich and diverse culture of Catholic, Jewish and academic heritages. Of which I developed and implemented strategic communication plans for several key Human Resources initiatives, including organizational merit increases, PTO, compensation integration. KentuckyOne Health's majority sponsor is Catholic Health Initiatives (CHI) – one of the largest and most respected health care systems in the country. KentuckyOne Health is also one of the largest systems within CHI, accounting for approximately 20% of the national organization's overall assets. And I launched an internal communication campaign entitled Becoming KentuckyOne, which served as the umbrella for employee recruitment and integration of communication both externally and internally.