KSU launched online ticket sales with Etix. This service provider allows KSU supporters to buy tickets to sporting and entertainment events.

For the Cheaney Plaza Brick Project, approximately 40 bricks have been received. The bricks were installed the week of October 3, 2016. To date, this project has raised approximately $40,000.

An accurate report for Circle City Classic was not available.

Capital Campaign: In 2011, KSU launched a $12.5 million Capital Campaign to commemorate the University's 125th Anniversary. The campaign never officially concluded. Due to turnover in staff and University leadership, the campaign has been inactive. Upon hiring, Rick Smith began building relationships within the Frankfort community. He is currently working within the Kentucky State University strategic plan to develop an outline that supports various types of giving from potential donors with a goal of $2.9 million by the fall of 2018.

Global Advancement, which was retained in December 2015 by former President Raymond Burse to assist and participate in the internal and external assessment of KSU's development capabilities, was directed to suspend their work. Global Advancement will present their findings and recommendations to Rick Smith in November.

Louis DeFreeze, Director of Marketing and Digital Strategy, presented an update on marketing developments. The office is correcting the inaccurate and outdated information on the KSU website. Discussion about the process of updating and the use of department web masters ensued. The importance of a branded website was also discussed.

JC Campbell, Assistant Director of Alumni Relations, presented an update on the progress of the Office of Alumni Relations. Updates were provided on the Thorobred Weekly; alumni highlights and special mention in the quarterly Onward & Upward; 24-hour turnover for calls and inquiries; implementation of the “Born and Bred” alumni volunteer program; and re-establishment of the Young Alumni Association with 40 members to date.

LouAnn Atlas and James Fereday from Fifth Third Bank presented details of the Endowment Management Report as of September 30, 2016. There was some discussion about the overall and historical performance, Fiscal Year Endowment Comparison, and Manager Performance.

Adjournment

Motion for adjournment of the External Relations and Development Committee was made by Regent Gilmore and seconded by Regent Bearden. The meeting was adjourned at 5:00 p.m.

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