Regent Charles Whitehead, Chairperson, called the External Relations and Development Committee meeting of the Kentucky State University Board of Regents to order at 8:30 a.m. on July 25, 2014. Regent Whitehead asked the secretary to call roll:

Travis Haskins LaVaughn Henry Elgie McFayden Not Present Present Present

Charles Whitehead

Present

A quorum was declared.

Mr. Bill Wilson, Associate Vice President for Development and Major Gifts, presented the Contributions Report.

Regent Whitehead inquired about the percentage of alumni giving. Mr. Wilson responded that 3.2 percent of the Kentucky State University alumni are contributing. The average rate for HBCUs across the nation is 7 percent and the average rate across all universities is 11 percent. Approximately 66 percent of KSU alumni have never made a contribution. The Council for Advancement and Support of Education (CASE) statistics show 40 percent of alumni not contributing as the national average. Regent Henry commented that this is not an anomaly to KSU. Many groups are looking to social media to attract younger constituents. Mr. Wilson gave a brief report regarding the National Alumni Association’s Summer Weekend. Mr. McDuffie added that External Relations and Development also participated in a one and a half day retreat in support of the KSU Foundation.

Mr. Harold Hayes, Executive Director for Auxiliary Enterprises, presented the Auxiliary Enterprises report. Mr. Hayes presented information regarding the new vendor for the bookstore.

Regent Whitehead inquired about the number of students purchasing books online. Mr. Hayes reported that KSU has seen a decrease in sales due to more students purchasing books online. He also reported that the new vendor, Follett, matches competitors' lower/discounted prices when presented that information by students. Regent McFayden commented that he would like to see the bookstore move to a paperless process for adopting and ordering books.

Regent Whitehead inquired about revenue generated from the usage of campus facilities. Mr. Hayes responded that the reported revenue is generated from the outside community using the University's facilities. Regent Henry asked why the University did do not market its facilities. Mr. Hayes and Mr. McDuffie both responded that KSU traditionally does not compete with the local community.

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