KENTUCKY STATE UNIVERSITY BOARD OF REGENTS Meeting of the Brand Identity and University Relations Committee

Thursday, December 3, 2020 at 1:00 p.m.

**MEETING WAS CONDUCTED BY TELECONFERENCE**

MINUTES *****

Call to Order

Regent Reynolds, Chair of the Brand Identity and University Relations Committee, called the meeting to order at 2:31 p.m.

Roll Call

Regent Roger Reynolds, Chair Present Regent Ron Banks Present Regent Elaine Farris Present Regent Dalton Jantzen Present Regent Joe Moffett Present

Quorum was established.

Adoption of the Agenda

MOTION by Regent Moffett:

Move the Committee to adopt the agenda of the December 3, 2020 Brand Identity and University Relations Committee Meeting.

Seconded by Regent Jantzen and passed without dissent.

Agenda Item(s)

Action Item(s) NONE

Information Item(s) Ms. Clara Ross Stamps, Senior Vice President of Brand Identity and University Relations, shared the Quarterly Media and Brand Report. While there have been less physical events, there have been more virtual events as seen in the December 2020 Synopsis. The most attended social media event was The Founder's Day and Commencement Convocation with over 132,000 people reached and over 40,000 views.

SVP Stamps stated that the new website that was launched in September and the feedback has been extremely positive. She also shared that on Giving Tuesday, KSU received over one hundred new gifts and raised over $60,000.00.