| DATE: | June 7, 2018 |
|---|---|
| SUBJECT: | The Thorobred Program |
| FROM: | The Division of Brand Identity and University Relations |
| ACTION ITEM: | No |
BACKGROUND: Strategic employee recognition fuels an environment that inspires new ideas and gives its communities victories to celebrate. At Kentucky State University, when an employee or a team achieves outstanding results — big or small — we will shine the spotlight on brand champions and their great work. The Thorobred Program: Recognizing Brand Champions is all about the — the big finish. The Thorobreds of the Month will earn membership in the Winner's Circle.
SUMMARY OF PROGRAMS/ACTIVITIES: Our goal is to build a culture that thrives and understands the relationship between great customer experiences and Kentucky State University's brand reputation. The program aims to encourage constant workplace improvements, including evaluation of processes, work flow, communication, and ways to inspire enthusiasm for victories in the hearts of our employees, believing true success happens from the inside out.
The campus community and others will be encouraged to nominate employees who deserve special recognition for going above and beyond the call of duty to deliver great customer service and advance the brand reputation of Kentucky State University. This program will recognize individuals whose service to the University provides exceptional benefits in the furtherance of the goals and mission of the institution.
ALIGNMENT WITH STRATEGIC GOALS: 4.a Develop a plan to continue to increase brand awareness and the image of the KSU brand.
COMMITTEE/PROGRAM ACTION: N/A