| YEAR 2 | |
| Item | Sub items | Unit Price | Yr 2 Units | Year 2 |
|---|
| Research | $150,000.00 | | $- |
| Sub-totals | $- |
| Student Lead Generation (110k Names) | $33,900.00 | 2 | $67,800.00 |
| Communications Flow Chart | $1,800.00 | 2 | $3,600.00 |
| Inquiry and Application Generation Email Campaigns | $12,960.00 | 2 | $25,920.00 |
| Inquiry Generation Microsite | $11,700.00 | 2 | $23,400.00 |
| Inquiry Generation Non-Responder Postcard | $28,497.60 | 2 | $56,995.20 |
| postcard design | $3,060.00 | 2 | $6,120.00 |
| Application Generation Letter Package | $37,020.00 | 2 | $74,040.00 |
| Application Generation Call Script | $1,890.00 | 2 | $3,780.00 |
| Application Generation Digital Ads | $2,520.00 | 2 | $5,040.00 |
| Call Center (everything up to concierge) Inbound | $75,000.00 | 1 | $75,000.00 |
| Call Center (everything up to concierge) Outbound | $75,000.00 | 1 | $75,000.00 |
| Sub-totals | $416,695.20 |
| VP for enrollment | $125,450.00 | 1 | $125,450.00 |
| Student Application | $60,000.00 | 1 | $60,000.00 |
| Acceptance Policy | included | | |
| Admissions Process | included | | |
| Onboarding Process & Training | included | | |
| Internship program | included | | |
| Student Onboarding Process | included | | |
| Student Enrollment Incentives | included | | |
| Enrollment Support Services | included | | |
| Concierge | $125,450.00 | 2 | $250,900.00 |
| Sub-totals | $436,350.00 |
| FA Coordinator | $87,350.00 | 1 | $87,350.00 |
| FA Processor/Counselor | $66,950.00 | 1 | $66,950.00 |
| FAFSA | included | | |
| Title IV Verification | included | | |
| SAP | included | | |
| Sub-totals | $154,300.00 |