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                "text": "Cooperative Market Development",
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                "text": "Kentucky Center for Agriculture & Rural Development (KCARD)\nAleta Botts, KCARD Executive Director\nNathan Routt, Business Development Specialist",
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                "text": "KCARD Contact Information",
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                "text": "Kentucky Center for Agricultural and Rural Development:",
                "reading_order": 1
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                "text": "411 Ring Road",
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                "text": "Elizabethtown, KY 42701",
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                "text": "www.kcard.info",
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                    "l": 177.36,
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                "text": "What is a Cooperative?",
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                "page": 3,
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                    "l": 78,
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                "text": "Simple Definitions:",
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                "location": {
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                "text": "“An enterprise or organization owned by and operated for the benefit of those using its services” (Merriam-Webster Dictionary)",
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            {
                "page": 3,
                "type": "TEXT",
                "location": {
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                "text": "“A cooperative is a business owned and controlled by the people that it services.” (Larry Snell, former Ex. Director, KCARD)",
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                "text": "Co-ops Today by the Numbers",
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                "text": "More than 400,000 cooperatives in the US",
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                "text": "Serve more than 130.5 million members",
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                "text": "Nation's 100 largest co-ops, representing agriculture, finance, housing, energy, and hardware sectors reported over $226 billion in sales in 2012",
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                "text": "(Source: National Cooperative Bank)",
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    {
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                "text": "Cooperative Business Model",
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                "page": 5,
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                    "l": 77.76,
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                "text": "What sets it apart?",
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                "page": 5,
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                "location": {
                    "l": 78,
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                "text": "Empowerment through democratic control and ownership",
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                "page": 5,
                "type": "TEXT",
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                "text": "Operate for benefit of members, governed by members",
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                "page": 5,
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                    "l": 78,
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                "text": "“Not for Profit” advantage",
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                "page": 5,
                "type": "TEXT",
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                "text": "Patronage and Dividends",
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                "text": "Electric and Telephone\nIndustry and workers\nAgriculture\nFinance\nEducation\nHealthcare\nEconomic Development",
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        ]
    },
    {
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                "page": 7,
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                "text": "WELCOME TO COBANK",
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                "type": "FIGURE",
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                "text": "CHS\nCOOPERATIVES",
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                "text": "Ocean Spray",
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                "text": "Week, That's All We Ask",
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                "page": 7,
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                "text": "On Shop",
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                "page": 7,
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                "location": {
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                "text": "About Blue Diam\nAlmonds Are Healthy\nGrower Services",
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            {
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                "location": {
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                "text": "Hot News\nTrade Relations\nConsumer Products\nFoodservice Products\nIndustrial Products",
                "reading_order": 9
            },
            {
                "page": 7,
                "type": "TEXT",
                "location": {
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                "text": "Farmland",
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            {
                "page": 7,
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                "location": {
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                "text": "UNIVERSITY OF KENTUCKY\nFEDERAL CREDIT UNION\n1080 Export Street, Lexington, KY 40504\nOffice(859)257-2678 Fax: (859)257-2700",
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            {
                "page": 7,
                "type": "TEXT",
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                "text": "LAND OLAKES",
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                "page": 7,
                "type": "TEXT",
                "location": {
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                "text": "S GOLD KIST",
                "reading_order": 13
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            {
                "page": 7,
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                "location": {
                    "l": 4.32,
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                "text": "SOUTHERN STATES",
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                "level": 4
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                "page": 7,
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                "text": "Sunkist GOLD KIST\nGOLD KIST FARMS®",
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                "page": 7,
                "type": "TEXT",
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                "text": "ACE\nBest Western",
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                "page": 7,
                "type": "TEXT",
                "location": {
                    "l": 135.84,
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                "text": "Touchstone Energy®",
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    {
        "page": 8,
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                "page": 8,
                "type": "TITLE",
                "location": {
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                "text": "Kentucky Co-ops: Hopkinsville Elevator",
                "reading_order": 0,
                "level": 2
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            {
                "page": 8,
                "type": "TEXT",
                "location": {
                    "l": 78.48,
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                "text": "Established in 1968 with 180 members",
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                "page": 8,
                "type": "TEXT",
                "location": {
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                "text": "5 locations with over 2300 members from surrounding 34 counties",
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            },
            {
                "page": 8,
                "type": "TEXT",
                "location": {
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                "text": "Agri-Chem, HEC Crop Insurance, and Commonwealth Agri-Energy",
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                "type": "FIGURE",
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                "page": 9,
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                "text": "Kentucky Co-ops: Lexington\nFarmers Market",
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                "page": 9,
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                "text": "Established in 1975",
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                "page": 9,
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                "text": "Members pay annual dues, booth space rental per marketing day, gate fees per marketing day",
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                "page": 9,
                "type": "TEXT",
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                "text": "Kentucky Co-ops: Kentucky Organic Farm & Feed",
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                "text": "Organic Feed Mill Located in Guthrie, KY",
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                "text": "Kentucky Co-ops: Campbell County Beef Association",
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                "text": "Freezer Beef Marketing Cooperative located in Highland Heights, KY",
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                "text": "Kentucky Co-ops: Marshall County Co-op",
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                "text": "Kentucky Co-ops: Central KY Growers Association",
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                "text": "Sufficient capital",
                "reading_order": 9
            },
            {
                "page": 33,
                "type": "TEXT",
                "location": {
                    "l": 76.56,
                    "t": 137.28,
                    "r": 449.76,
                    "b": 107.76
                },
                "text": "Honest, open communications",
                "reading_order": 10
            },
            {
                "page": 33,
                "type": "TEXT",
                "location": {
                    "l": 77.04,
                    "t": 103.92,
                    "r": 610.56,
                    "b": 74.4
                },
                "text": "Invest in member, board, and staff education\nRealistic market entry strategy",
                "reading_order": 11
            },
            {
                "page": 33,
                "type": "TEXT",
                "location": {
                    "l": 78.24,
                    "t": 70.08,
                    "r": 452.64,
                    "b": 38.4
                },
                "text": "Realistic market entry strategy",
                "reading_order": 12
            }
        ]
    },
    {
        "page": 34,
        "items": [
            {
                "page": 34,
                "type": "TEXT",
                "location": {
                    "l": 75.36,
                    "t": 491.28,
                    "r": 211.92,
                    "b": 446.4
                },
                "text": "Closing",
                "reading_order": 0
            },
            {
                "page": 34,
                "type": "TEXT",
                "location": {
                    "l": 78.72,
                    "t": 407.04,
                    "r": 362.88,
                    "b": 365.76
                },
                "text": "Any Questions?",
                "reading_order": 1
            },
            {
                "page": 34,
                "type": "TEXT",
                "location": {
                    "l": 79.44,
                    "t": 354.72,
                    "r": 236.64,
                    "b": 316.32
                },
                "text": "Thanks!",
                "reading_order": 2
            }
        ]
    }
]