The brand standard and its ability to communicate should not be infringed upon by other type or graphic elements. This requires a minimum acceptable space around the logo to be adhered to.

Acceptable clearance is established by creating a unit of measure (X) by measuring the height of “Kentucky State University”. That distance should be the clearance border around the logo. An exception to this clearance distance is the use of the KSU website address and/or phone number or physical address. All other art, type, or other graphic elements should remain outside of this safe zone.

The minimum size the brand identity should be is 1.5" wide.