In addition, during the term of this Agreement, Client has access to the following:

  • Enrollment IQ a comprehensive, full funnel performance monitoring dashboard that allows you to track enrollment metrics using your entering class data.
  • Complimentary membership to the National Student Clearinghouse Student Tracker Premium service (valued at up to $2,700 per year).
  • My Royal™, EAB's Organization-only website, for real-time program reporting and analysis to applicable campaigns.
  • Benchmarking reports in which EAB will compare enrollment metrics for Organization against a set of peer institutions.
  • Research and educational support through EAB.com.
  • An Awareness and Perception Study (valued at $20,000) every 2-4 years, designed to measure prospective students' awareness and familiarity with your institution and a set of your institution peers.

Data Automation Services

EAB's Data Automation Services are a set of highly recommended delivery services provided at no additional cost to generate necessary Client data from Client's SIS, ERP or CRM to implement EAB Enrollment Services programs and provide corresponding reporting and analytics. This service is available for the following source systems: Ellucian Banner, Campus-Vue, Peoplesoft, PowerCampus, Slate, Target X (includes Jenzabar JRM), Jenzabar CX, Jenzabar EX, CAMS, Hobsons Connect, Ellucian Colleague on SQL Server (not Unidata), and Campus-hosted Ellucian Recruit/Recruiter. If you have a source system that is not in the foregoing sentence, EAB will conduct a feasibility assessment to determine if EAB can provide Data Automation Services for your source system.

Implementation Support

If applicable, in providing the Data Automation Services, EAB will, where possible:

Outline source data fields required for implementation of EAB programs in consultation with EAB staff and Client subject matter experts;

  • Create SQL queries to extract data or code in the Query Environment specified above to output data files for implementation of EAB programs;
  • Develop query logic and/or code to generate regular updates of the output data files on a frequency needed by EAB programs; and
  • Work with Client's staff to integrate the Data Automation Services queries or code into the production environment.

Client Data and Analytics

EAB may aggregate or analyze student-level and institutional-level data across client conorts to enhance the Services provided under this Agreement. EAB may provide these insights from such analysis to Client in various forms, for example, benchmarking Client's performance against a group of peer institutions, which may include data at the individual student level. EAB may also use such information to optimize and improve the efficacy of EAB's marketing programs in this Agreement relative to individual students, such as modifying communication strategies based on student-level or parent-level behavior across all of EAB's interactions with such individual.

C. Year-Round Search

  • Year-Round Search will include the development, deployment, management and analysis of a comprehensive multi-channel communications program that will contact students whose profiles and characteristics make them a strong potential match for Client.
  • Year-Round Search includes production of offer(s) to be used in conjunction with the communications program.
  • With the ultimate goal of initiating the most conversations with students whose achievements and interests mirror your enrollment goals and objectives, we will communicate with students when they first are available, launching the multi-channel program up to four times.

Year-Round Search may be initiated with Search Jumpstart, an email only communications program to students who did not respond to prior search initiatives.

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