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    "build_ms": 6,
    "items": [
        {
            "id": "p145.1",
            "order": 1,
            "type": "text",
            "bbox": {
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            "text": "Graduates should be able to:"
        },
        {
            "id": "p145.2",
            "order": 2,
            "type": "text",
            "bbox": {
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            "text": "Understand basic marketing principles and apply them effectively in their professional lives;"
        },
        {
            "id": "p145.3",
            "order": 3,
            "type": "text",
            "bbox": {
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            "text": "Design and manage programs that create and deliver the organization's products and services to its various markets;"
        },
        {
            "id": "p145.4",
            "order": 4,
            "type": "text",
            "bbox": {
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            "text": "Demonstrate analytical, problem-solving, decision-making, communication, quantitative, and information technology skills."
        },
        {
            "id": "p145.5",
            "order": 5,
            "type": "heading",
            "bbox": {
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            "text": "Career Opportunities",
            "attrs": {
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            "level": 3
        },
        {
            "id": "p145.6",
            "order": 6,
            "type": "text",
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            "text": "Students who successfully complete the Marketing specialization may either join the workforce immediately upon graduation or pursue a graduate degree. Career marketing opportunities include positions at management-trainee level in corporate marketing, sales, account management, distribution management, and advertising. Graduate degree opportunities include the MBA (Masters of Business Administration), and the Ph.D. with a major in marketing or other management disciplines."
        },
        {
            "id": "p145.7",
            "order": 7,
            "type": "heading",
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            },
            "text": "Professional Courses for Marketing Specialization—18 credit hours",
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        {
            "id": "p145.8",
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            "text": "ACC 300: Managerial Accounting\nMGT 452: Transportation and Business Logistics\nMKT 410: Marketing Communications\nMKT 420: Strategic Marketing Management\nMKT 430: Marketing Research\nMKT 440: Consumer Behavior"
        },
        {
            "id": "p145.9",
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            "type": "heading",
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            },
            "text": "MINOR PROGRAMS",
            "attrs": {
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            "level": 3
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            "type": "heading",
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            "text": "Minor in Accounting",
            "attrs": {
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            "level": 3
        },
        {
            "id": "p145.11",
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            "type": "text",
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            "text": "Students electing a minor in Accounting should complete the following course sequence:"
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            "type": "table",
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            "text": "",
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                "integrity": {
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                            "text": "ACC ¹"
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                    ]
                }
            },
            "children": [
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                    "id": "p145.12.1",
                    "order": 13,
                    "type": "table_cell",
                    "bbox": {
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                    "text": "Number\nACC 201\nACC 202\nACC 301\nACC 302",
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                        "bbox_refit": true,
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                    "id": "p145.12.2",
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                    "bbox": {
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                    "text": "Course Title\nPrinciples of Accounting I\nPrinciples of Accounting II\nIntermediate Accounting I\nIntermediate Accounting II",
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                        "rowspan": 1,
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                    "id": "p145.12.3",
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                    "text": "Hours\n3\n3\n3\n3",
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                },
                {
                    "id": "p145.12.4",
                    "order": 16,
                    "type": "table_cell",
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                    "text": "ACC ¹",
                    "attrs": {
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                        "rowspan": 1,
                        "colspan": 1
                    }
                },
                {
                    "id": "p145.12.5",
                    "order": 17,
                    "type": "table_cell",
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                    "text": "Elective",
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                        "colspan": 1,
                        "bbox_refit": true
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                    "id": "p145.12.6",
                    "order": 18,
                    "type": "table_cell",
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                    "text": "3",
                    "attrs": {
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                        "colspan": 1,
                        "bbox_refit": true
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                },
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                    "id": "p145.12.7",
                    "order": 19,
                    "type": "table_cell",
                    "bbox": {
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                    "text": "ECO 202",
                    "attrs": {
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                        "rowspan": 1,
                        "colspan": 1,
                        "bbox_refit": true
                    }
                },
                {
                    "id": "p145.12.8",
                    "order": 20,
                    "type": "table_cell",
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                    "text": "Principles of Economics II",
                    "attrs": {
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                        "col": 1,
                        "rowspan": 1,
                        "colspan": 1,
                        "bbox_refit": true
                    }
                },
                {
                    "id": "p145.12.9",
                    "order": 21,
                    "type": "table_cell",
                    "bbox": {
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                        "b": 229.00887999999998
                    },
                    "text": "3\n18",
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                        "merged_continuation": true
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            ]
        },
        {
            "id": "p145.13",
            "order": 22,
            "type": "text",
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            "text": "[p145.13.1] May be selected from courses with ACC prefix, excluding ACC 300.",
            "children": [
                {
                    "id": "p145.13.1",
                    "order": 23,
                    "type": "text",
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                    },
                    "text": "¹",
                    "attrs": {
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                        "text_span": 11,
                        "bbox_estimated": true
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                }
            ]
        },
        {
            "id": "p145.14",
            "order": 24,
            "type": "heading",
            "bbox": {
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                "b": 180
            },
            "text": "Minor in Economics",
            "attrs": {
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            },
            "level": 3
        },
        {
            "id": "p145.15",
            "order": 25,
            "type": "text",
            "bbox": {
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                "r": 278.88,
                "b": 152.88
            },
            "text": "Students electing a minor in Economics should complete the following course sequence:"
        },
        {
            "id": "p145.16",
            "order": 26,
            "type": "text",
            "bbox": {
                "l": 310.8,
                "t": 726.72,
                "r": 544.08,
                "b": 162
            },
            "text": "ECO 202 Principles of Economics II 3\nECO 311 Business Statistics I 3\nECO 301 Microeconomics 3\nECO 302 Macroeconomics 3\nTwo (2) professional economics or finance electives at the 300- or 400-level. 6\n18\nMinor in Finance\nStudents electing a minor in Finance should complete the following course sequence:\nNumber Course Title Hours\nACC 201 Principles of Accounting I 3\nACC 202 Principles of Accounting II 3\nECO 202 Principles of Economics II 3\nFIN 305 Personal Financial Planning 3\nFIN 330 Corporate Finance 3\nFIN 421 Cases in Financial Management 3\nFIN 450 Investment Analysis 3\n21\nMinor in Management\nStudents electing a minor in Management should complete the following course sequence:\nNumber Course Title Hours\nACC 201 Principles of Accounting I 3\nACC 202 Principles of Accounting II 3\nECO 202 Principles of Economics II 3\nMGT 301 Principles of Management 3\nMGT 433 Human Resources Management 3\nMGT 460 Human Behavior in Org. 3\nMGT 1 Elective OR\nPSY 402 Industrial Psychology 3\n21\nMay be selected from any course with an MGT prefix\nMinor in Marketing\nStudents electing a minor in Marketing should complete the following course sequence:\nNumber Course Title Hours\nACC 201 Principles of Accounting I 3\nACC 202 Principles of Accounting II 3\nECO 202 Principles of Economics II 3\nMKT 301 Principles of Marketing 3\nMKT 410 Marketing Communications 3\nMKT 420 Strategic Marketing Mgt 3\nMKT 440 Consumer Behavior 3\n21",
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        {
            "id": "p145.17",
            "order": 27,
            "type": "footer",
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                "b": 59.28
            },
            "text": "KSU CATALOGUE, 2008-2009\n135",
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