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            "text": "Market Strategy",
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                    "text": "o Describe how your company will approach the market strategy outlined in the scope of work."
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                    "text": "How does your company create messaging and branding aligned with the strategic marketing plan of the University and program-specific attributes?"
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                    "text": "What type of marketing services would your company provide for Kentucky State University's programs to generate quality prospective students?",
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                    "text": "What experience or areas of strength does your company have in higher education marketing (national and international) that would lead to strong enrollment growth for Kentucky State University?",
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                    "text": "Does your company engage in cross selling leads to other partners without consent from Kentucky State University?",
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            "text": "References – 50 points",
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            "text": "Provide a list of at least three (3) contracts of a size and scope similar to the work described herein that the offeror has performed during the last three years. Include a brief description of"
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            "text": "Page 14 of 18",
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