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            "text": "(July 1, 2014 - March 31, 2015)"
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                "embedded_text": "6%\n5%\nPositive\nNegative\nNeutral\n89%"
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            "text": "ELEVISION COVERAGE IN KENTUCKY\n- Number of Stories - 275\n- Ad Equivalency - $86,017\n- Nielsen Audience - 6,348,002\n Run Time - 5 hours, 17 minutes\n Publicity Value - $257,626"
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            "text": "Run Time - 5 hours, 17 minutes\nPublicity Value - $257,626"
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                    "text": "Positive stories include those reports that highlight programs, events, activities and individuals in the KSU community.",
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                    "text": "Negative stories include reports that are inherently negative, like a violation of the University's Zero Tolerance policy. Others may point to actions that may not be negative – for example, actions taken to dis-enroll students for non-payment – but may be framed by the media in a negative way.",
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                    "text": "Billboards – Frankfort (2)"
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                    "text": "Airport Displays — Louisville International Airport Blue Grass Airport (Lexington)"
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            "text": "NEWSPAPER COVERAGE IN KENTUCKY\n• Number of Stories - 635 Ad Equivalency - $7,385,184.05",
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