{ "document_id": 15117, "page": 152, "width_pt": 612, "height_pt": 792, "rotation": 0, "pipeline_version": "paddleocr-vl-1.6+paul-48", "engine": "paddleocr_vl", "source_run_id": 15245, "item_count": 23, "counts_by_type": { "heading": 2, "text": 18, "title": 3 }, "build_ms": 2, "items": [ { "id": "p152.1", "order": 1, "type": "title", "bbox": { "l": 225.6, "t": 717.12, "r": 375.12, "b": 674.4 }, "text": "ERSONAL SERVICE CONTRA", "attrs": { "block_label": "doc_title" }, "level": 2 }, { "id": "p152.2", "order": 2, "type": "title", "bbox": { "l": 219.84, "t": 662.88, "r": 389.52, "b": 649.68 }, "text": "KENTUCKY STATE UNIVERSITY", "attrs": { "block_label": "doc_title" }, "level": 2 }, { "id": "p152.3", "order": 3, "type": "text", "bbox": { "l": 291.84, "t": 634.8, "r": 318.72, "b": 622.32 }, "text": "AND" }, { "id": "p152.4", "order": 4, "type": "title", "bbox": { "l": 194.88, "t": 607.44, "r": 414.24, "b": 594 }, "text": "MAGELLAN LEARNING SOLUTIONS, LLC", "attrs": { "block_label": "doc_title" }, "level": 2 }, { "id": "p152.5", "order": 5, "type": "heading", "bbox": { "l": 274.08, "t": 580.08, "r": 335.04, "b": 566.88 }, "text": "PSC 24-XX", "attrs": { "block_label": "paragraph_title" }, "level": 3 }, { "id": "p152.6", "order": 6, "type": "text", "bbox": { "l": 51.84, "t": 552.24, "r": 556.32, "b": 498.72 }, "text": "This Personal Service Contract (PSC) is entered into by and between Kentucky State University (the “University”) and Magellan Learning Solutions, LLC, a Virginia limited liability company (the “Contractor”) to establish a Contract for online program management services to be utilized to support the University. The initial Term (defined below) of this PSC is effective July 1, 2023, through June 30, 2024." }, { "id": "p152.7", "order": 7, "type": "text", "bbox": { "l": 51.6, "t": 487.2, "r": 384, "b": 473.52 }, "text": "Kentucky State University and the Contractor agree to the following:" }, { "id": "p152.8", "order": 8, "type": "heading", "bbox": { "l": 42.96, "t": 465.84, "r": 186, "b": 452.16 }, "text": "I. Scope of Contract", "attrs": { "block_label": "paragraph_title" }, "level": 3 }, { "id": "p152.9", "order": 9, "type": "text", "bbox": { "l": 88.08, "t": 444.24, "r": 143.04, "b": 432 }, "text": "Contractor" }, { "id": "p152.10", "order": 10, "type": "text", "bbox": { "l": 86.4, "t": 431.04, "r": 551.28, "b": 404.16 }, "text": "The Contractor shall assist the University in all aspects of developing and operating fully online academic programs. More specifically, the Contractor shall:" }, { "id": "p152.11", "order": 11, "type": "text", "bbox": { "l": 86.64, "t": 391.2, "r": 556.32, "b": 365.28 }, "text": "- Provide robust, technically sound analysis of prospective student markets for newly proposed online programs, as well as existing programs that the University is seeking to expand." }, { "id": "p152.12", "order": 12, "type": "text", "bbox": { "l": 113.76, "t": 364.32, "r": 556.32, "b": 339.36 }, "text": "o Analysis shall be completed and results communicated to University beginning in Month 1 of the contract." }, { "id": "p152.13", "order": 13, "type": "text", "bbox": { "l": 113.76, "t": 338.16, "r": 546.48, "b": 325.92 }, "text": "o 110,000 student names shall be identified as potential leads in line with this research." }, { "id": "p152.14", "order": 14, "type": "text", "bbox": { "l": 114.24, "t": 324.72, "r": 555.6, "b": 300.24 }, "text": "o Conduct an overall assessment of University's programs, systems, and market potential." }, { "id": "p152.15", "order": 15, "type": "text", "bbox": { "l": 104.4, "t": 298.8, "r": 555.12, "b": 273.12 }, "text": "Create messaging and branding aligned with the strategic marketing plan of the University and program-specific attributes in order to generate quality leads." }, { "id": "p152.16", "order": 16, "type": "text", "bbox": { "l": 113.76, "t": 272.16, "r": 556.32, "b": 234.72 }, "text": "o Create and deploy inquiry generation campaign materials including email, postcards, and letters, a microsite with tracking features, and outreach to non-responders (months 7-12)" }, { "id": "p152.17", "order": 17, "type": "text", "bbox": { "l": 114.24, "t": 233.04, "r": 556.08, "b": 207.84 }, "text": "o Create an application generation campaign including emails, letters, postcards, call scripts, and digital ads (months 7-12)" }, { "id": "p152.18", "order": 18, "type": "text", "bbox": { "l": 113.76, "t": 206.64, "r": 556.08, "b": 181.92 }, "text": "o Create a new student application and admission process for online programs (months 4-6)" }, { "id": "p152.19", "order": 19, "type": "text", "bbox": { "l": 114, "t": 180.96, "r": 450, "b": 168.48 }, "text": "o Create and train Enrollment Support Services staff (months 1-12)" }, { "id": "p152.20", "order": 20, "type": "text", "bbox": { "l": 114.48, "t": 167.52, "r": 292.08, "b": 155.28 }, "text": "o Implement Degree Works (TBA)" }, { "id": "p152.21", "order": 21, "type": "text", "bbox": { "l": 88.32, "t": 154.08, "r": 556.08, "b": 116.4 }, "text": "Document contacts with students through the University's customer relationship management (CRM) system, qualify student prospects, and counsel students in completing admission applications." }, { "id": "p152.22", "order": 22, "type": "text", "bbox": { "l": 113.76, "t": 115.68, "r": 556.32, "b": 88.08 }, "text": "o Create a Call Center to shepherd students through the enrollment and matriculation process, plus provide gateway access to key student services. Call Center will serve" }, { "id": "p152.23", "order": 23, "type": "text", "bbox": { "l": 273.36, "t": 79.68, "r": 330.72, "b": 67.68 }, "text": "Page 1 of 17", "attrs": { "block_label": "number" } } ], "excluded_furniture": { "first": [], "last": [] } }